Why choose us

Why choose us

Why choose us

A modern model for a modern market.

A modern model for a modern market.

Your digital journey begins with a conversation. Let's talk today.

aerial photography of rural

Your digital journey begins with a conversation. Let's talk today.

aerial photography of rural

Your digital journey begins with a conversation. Let's talk today.

aerial photography of rural

Property management is a recurring-revenue business. We’ve designed a franchise model that keeps overhead low and your day-to-day simple so you can start lean, keep your life, and grow a business that compounds month after month.

0B

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Residential PM market.

The U.S. residential property management industry is now over $100B and continues to grow.

0B

01

Residential PM market.

The U.S. residential property management industry is now over $100B and continues to grow.

0B

01

Residential PM market.

The U.S. residential property management industry is now over $100B and continues to grow.

0M

02

Renter Households.

The U.S. had 44.3M renter households in late 2023; in 2024 renters drove the majority of household growth (+848k, 54.5% of all growth).

0M

02

Renter Households.

The U.S. had 44.3M renter households in late 2023; in 2024 renters drove the majority of household growth (+848k, 54.5% of all growth).

0M

02

Renter Households.

The U.S. had 44.3M renter households in late 2023; in 2024 renters drove the majority of household growth (+848k, 54.5% of all growth).

Tools, playbooks, and support that scale with you.

Tools, playbooks, and support that scale with you.

Tools, playbooks, and support that scale with you.

What you’ll have at launch.

What you’ll have at launch.

From day one, you won’t be guessing. We hand you the platform, the playbooks, and the people you need to run a modern property management franchise with confidence.

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man standing in front of group of men

Training

Onboarding, in-person training at our corporate headquarters, live coaching, and launch support from day one.

Guidance

Readiness

Confidence

Training

(002)

Technology

Access and training on our unique tech stack that lowers overhead significantly

Automation

Transparency

Efficiency

Technology

(003)

assorted files

Playbooks

Step-by-step operational guides that show franchisees exactly how to run every part of the business

Strategy

Consistency

Growth

Playbooks

(004)

group of people using laptop computer

Nearshore support

Utilizing remote nearshore teams significantly decreases operating costs.

Scalability

Leverage

Cost-control

Nearshore support

(005)

person holding red round medication pill

Territories

Planned for growth, not just a handful of zip codes.

Opportunity

Exclusivity

Expansion

Territories

(001)

man standing in front of group of men

Training

Onboarding, in-person training at our corporate headquarters, live coaching, and launch support from day one.

Guidance

Readiness

Confidence

Training

(002)

Technology

Access and training on our unique tech stack that lowers overhead significantly

Automation

Transparency

Efficiency

Technology

(003)

assorted files

Playbooks

Step-by-step operational guides that show franchisees exactly how to run every part of the business

Strategy

Consistency

Growth

Playbooks

(004)

group of people using laptop computer

Nearshore support

Utilizing remote nearshore teams significantly decreases operating costs.

Scalability

Leverage

Cost-control

Nearshore support

(005)

person holding red round medication pill

Territories

Planned for growth, not just a handful of zip codes.

Opportunity

Exclusivity

Expansion

Territories

(001)

man standing in front of group of men

Training

Onboarding, in-person training at our corporate headquarters, live coaching, and launch support from day one.

Guidance

Readiness

Confidence

Training

(002)

Technology

Access and training on our unique tech stack that lowers overhead significantly

Automation

Transparency

Efficiency

Technology

(003)

assorted files

Playbooks

Step-by-step operational guides that show franchisees exactly how to run every part of the business

Strategy

Consistency

Growth

Playbooks

(004)

group of people using laptop computer

Nearshore support

Utilizing remote nearshore teams significantly decreases operating costs.

Scalability

Leverage

Cost-control

Nearshore support

(005)

person holding red round medication pill

Territories

Planned for growth, not just a handful of zip codes.

Opportunity

Exclusivity

Expansion

Territories

Engineered for growth, built for trust.

Engineered for growth, built for trust.

Engineered for growth, built for trust.

Why our Franchise Model is different.

Our model is disciplined by design: modern systems, no maintenance markups, and a clear guarantees toolkit that helps you win owners faster while offshore support and automation protect your profit as you scale.

A playbook that simplifies ownership.

Own Your Future

Own Your Future

Own Your Future

The modern path to a profitable property management franchise.

The modern path to a profitable property management franchise.

We do it all.

We do it all.

Our team has spent over a decade refining systems that make property management more efficient and profitable for franchise owners and clients alike.

10+ years

10+ years

Whole is growing steadily across key U.S. markets, attracting entrepreneurs who value strong systems and transparent operations.

Our playbooks let you skip over many years of hard lessons learned and start day 1 with a proven system.

Tyler from Whole

7 %

Total franchise royalty

Whole keeps things simple, just one 7% royalty, no surprise charges or hidden add-on fees.

white and brown wooden house near green trees during daytime
white and brown wooden house near green trees during daytime
white and brown wooden house near green trees during daytime

Simple steps, no guesswork.

Simple steps, no guesswork.

Simple steps, no guesswork.

How the process works.

How the process works.

We keep it crisp: first we align on your goals, then we set up the systems and tools you’ll need. From there, you launch with us at your side for support, and finally you scale, adding doors, growing revenue, and keeping overhead flat.

1. Meet

Team members in an office setting having a discussion, representing clear communication throughout the project process.

Align on your goals, territory, and ramp plan.

1. Meet

Team members in an office setting having a discussion, representing clear communication throughout the project process.

Align on your goals, territory, and ramp plan.

1. Meet

Team members in an office setting having a discussion, representing clear communication throughout the project process.

Align on your goals, territory, and ramp plan.

2. Train

Documents and planning materials on a desk, representing customized solutions tailored to client needs.

Learn the systems, set up your tech, and prep for launch.

2. Train

Documents and planning materials on a desk, representing customized solutions tailored to client needs.

Learn the systems, set up your tech, and prep for launch.

2. Train

Documents and planning materials on a desk, representing customized solutions tailored to client needs.

Learn the systems, set up your tech, and prep for launch.

3. Launch

Chart or graph showing pricing information, representing transparent pricing with no hidden fees.

Go live with coaching and real-time support.

3. Launch

Chart or graph showing pricing information, representing transparent pricing with no hidden fees.

Go live with coaching and real-time support.

3. Launch

Chart or graph showing pricing information, representing transparent pricing with no hidden fees.

Go live with coaching and real-time support.

4. Scale

Hands working on a device or document, representing professional results delivered to clients.

Add doors, add remote help, protect margins as you grow.

4. Scale

Hands working on a device or document, representing professional results delivered to clients.

Add doors, add remote help, protect margins as you grow.

4. Scale

Hands working on a device or document, representing professional results delivered to clients.

Add doors, add remote help, protect margins as you grow.

FAQ.

FAQ.

Got questions? We’ve got answers. Here’s everything you need to know about working with us.

What is Whole Property Management?
icon

Whole Property Management is a modern, tech-enabled property management franchise. We provide a full suite of tools for managing residential rental properties while helping franchisees build scalable, home-based businesses with recurring revenue.

Do I need property management or real estate experience?
icon

No experience is necessary! While a real estate license is required or must be obtained in most states, we provide comprehensive training and ongoing support to help you learn everything you need to succeed.

What are the startup costs?
icon

WholePM is a home-based business model with no commercial lease, retail buildout, or specialized equipment requirements. Your initial investment of $40,750-$65,000 includes your franchise fee, training, and technology setup. See Item 7 in the Franchise Disclosure Document for more information.

How do I earn revenue?
icon

Franchisees earn monthly management fees from each “door” (property) under management along with leasing fees and ancillary revenue from tenants. These long-term relationships generate stable, recurring revenue over time.

What kind of support do you provide?
icon

We offer initial training, onboarding, and continuous support in operations, marketing, staffing, technology, and more. You’re never alone — we’re with you every step of the way.

How big is my franchise territory?
icon

WholePM franchisees can pursue clients and manage properties throughout entire metro regions—giving you the market breadth to build a substantial portfolio. See Item 12 in the Franchise Disclosure Document for more information.

What is Whole Property Management?
icon

Whole Property Management is a modern, tech-enabled property management franchise. We provide a full suite of tools for managing residential rental properties while helping franchisees build scalable, home-based businesses with recurring revenue.

Do I need property management or real estate experience?
icon

No experience is necessary! While a real estate license is required or must be obtained in most states, we provide comprehensive training and ongoing support to help you learn everything you need to succeed.

What are the startup costs?
icon

WholePM is a home-based business model with no commercial lease, retail buildout, or specialized equipment requirements. Your initial investment of $40,750-$65,000 includes your franchise fee, training, and technology setup. See Item 7 in the Franchise Disclosure Document for more information.

How do I earn revenue?
icon

Franchisees earn monthly management fees from each “door” (property) under management along with leasing fees and ancillary revenue from tenants. These long-term relationships generate stable, recurring revenue over time.

What kind of support do you provide?
icon

We offer initial training, onboarding, and continuous support in operations, marketing, staffing, technology, and more. You’re never alone — we’re with you every step of the way.

How big is my franchise territory?
icon

WholePM franchisees can pursue clients and manage properties throughout entire metro regions—giving you the market breadth to build a substantial portfolio. See Item 12 in the Franchise Disclosure Document for more information.

What is Whole Property Management?
icon

Whole Property Management is a modern, tech-enabled property management franchise. We provide a full suite of tools for managing residential rental properties while helping franchisees build scalable, home-based businesses with recurring revenue.

Do I need property management or real estate experience?
icon

No experience is necessary! While a real estate license is required or must be obtained in most states, we provide comprehensive training and ongoing support to help you learn everything you need to succeed.

What are the startup costs?
icon

WholePM is a home-based business model with no commercial lease, retail buildout, or specialized equipment requirements. Your initial investment of $40,750-$65,000 includes your franchise fee, training, and technology setup. See Item 7 in the Franchise Disclosure Document for more information.

How do I earn revenue?
icon

Franchisees earn monthly management fees from each “door” (property) under management along with leasing fees and ancillary revenue from tenants. These long-term relationships generate stable, recurring revenue over time.

What kind of support do you provide?
icon

We offer initial training, onboarding, and continuous support in operations, marketing, staffing, technology, and more. You’re never alone — we’re with you every step of the way.

How big is my franchise territory?
icon

WholePM franchisees can pursue clients and manage properties throughout entire metro regions—giving you the market breadth to build a substantial portfolio. See Item 12 in the Franchise Disclosure Document for more information.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.